Salı, Şubat 23. 2010
Facebook ta artik yalan soylemiyoruz-Research Suggests We Don’t Lie On Facebook Anymore
It appears as though the concept of being “radically transparent” is reaching the huddled masses on social networks.Back in 2007, 31% of social network users admitted that they had falsified some of their profile details. Today, a new study suggests that we’re all actually quite honest about how we portray ourselves–at least, on Facebook.
Psychologists studied 236 US and German students and looked at how closely their real personalities matched up with their “idealized personalities”–who they’d like to be online. Apparently, the majority of the group didn’t play out their perfect persona, instead they were pretty transparent in who they were:
…there was no evidence of self-idealization, and ideal-self ratings did not predict observer impressions above and beyond actual personality
Cumartesi, Şubat 13. 2010
Omniture gizlice data mı toplayacak?.Adobe devours analytics firm Omniture, is your data the dessert?
Adobe announced it's buying Omniture, the web analytics firm it's been using to track usage stats on its products for years. Omniture is one of the largest analytics companies out there, serving a roster of customers including America Online (this blog's parent company), British Telecom, Disney, eBay, and Ford. Adobe's using thick corporate-speak in its press announcements about this acquisition so far, but the upshot is that they can target content to users with the help of Omniture's behavior-tracking capabilities. That means Adobe is now well-positioned to get into the advertising business.
While Adobe sees Omniture as a business opportunity, some privacy-conscious web users see it as a spyware peddler. You may remember Omniture as the company behind the slightly shady 2o7.net domain, which looked to many users like an IP address, but was actually a domain that Omniture used to track stats. Omniture eventually (sort of) explained 2o7.net, but hasn't stopped using it. They also still
Cuma, Şubat 12. 2010
Omniture ile gizlilik haklarini cignedigi haberine aciklamasi Adobe Replies To Privacy Spy Concerns with Omniture
Yesterday we wrote about Adobe (Nasdaq: ADBE) and their potential spying on Adobe CS3 customers. The questions were based on screenshots showing a domain "2o7.net" which is owned by tracking firm Omniture. The screenshot (posted below again) shows what appears to be an internal IP address which it’s not. Why would Adobe try to hide the tracking with a fake IP address?John Nack, Adobe Photoshop product manager has provided a reply to the privacy concerns. He mentions that Adobe is closed this week and so his reply is the best he could find out while everyone else is away. We appreciate the effort John, thank you.
John notes that there are three places that Adobe CS3 reports data to Omniture:
* The welcome screens in some Adobe apps include a Flash SWF file that loads....
Adobe Omniture ile kullananlari takip ettigini gizliyor mu?Could It Be? Adobe Hops Into Spy Game With Omniture?
Dan over at UneasySilence has found some interesting screens inside of the Adobe CS3 applications. He notes, "When you launch an Adobe CS3 application the application pings out to what looks like an IP address – and internal IP address: 192.168.112.2O7."Now any tech geek knows that looks like an internal address and that Adobe has always monitored who is using their software on the network to make sure everything is legit. In fact I remember back to working at an elementary school in Brooklyn in the early days and getting buzzed about reg issues on the network.
But if you look closely at the IP address above, the 2O7 part looks weird – turns out it’s not the number two-hundred-seven but it’s actually two-letter-O-seven and that domain is owned by Web analytics firm Omniture. It seems so spyware-ish to
Omniture Adobe gizli takip iddiasi ile baslari dertte.Adobe, Omniture in trouble for snooping on Adobe CS3 users
It all began with a post at UNEASYsilence titled "Lies, Lies and Adobe Spies" which caught on to the fact that Adobe CS3 apps were calling out to a suspiciously-crafted IP address. As it turns out, the IP in question—192.168.112.2O7.net (note the capital O instead of a zero)—is not an IP at all, but rather a domain owned by statistics-tracking firm Omniture.Criticism and conspiracy theories quickly erupted across the web, calling for an answer from Adobe over what looked like a clear invasion of privacy crafted to look like a typical local IP address. The holidays aren't always the best time to ask a corporation as large as Adobe for an answer on issues like this, but Photoshop product manager John Nack came to at least a preliminary rescue. Across a couple of posts at his official Adobe blog, Nack took it upon himself to dig into the matter.
According to Nack's investigation, Adobe's
Web analytics Omniture's Chris Zaharias Interviewed by Eric Enge
Chris Zaharias runs Sales for Omniture SearchCenter SEM solution, and is a seasoned sales executive whose working knowledge of search marketing dates back to the late 90's. Eric Enge: What are the areas where search and traditional marketing are intersecting?
Omniture Chris Zaharias: Advertisers have realized that there are a lot of interactions between search and other forms of marketing. If we were to talk about this four years ago, I would have said the interactions between search in the other forms of marketing and an advertiser’s own business were immaterial, because the greatest opportunity for growth in search had nothing to do with that.
It had everything to do with building out keywords sets, making sure that
Çarşamba, Şubat 10. 2010
Site analizi tiyoları analiz uzmanı Avinash Kaushik ile soylesi interview
Avinash Kaushik is the author of the recently published book Web Analytics: An Hour A Day published by Wiley in May 2007 and the founder of Market Motive, a Silicon Valley startup that focuses on online marketing education. He is also the Analytics Evangelist for Google, and a frequent speaker at ....
Perşembe, Ocak 7. 2010
Google seo için Flash yerine Sitenizde çok text yazı olmalı.Google muhendisi seo konuşuyor
Salı, Eylül 1. 2009
Borusan Otomotiv hem kampanyada, hem de web müşteri ölçümlemede show yaptı.
Borusan otomotiv E-Pazarlama Uzmanı Doğuş Alev Aka ve Borusan Otomotiv Crm Müdürü Gürkan Erol, yaptıkları Ağustos 2009 Bmw 320 satış kampanyasından çok etkili potansiyel müşteri verisi topladılar.
Çoğu oto satışı, potansiyel müşteri üzerine düşmeden, potansiyel müşteriyi aramadan gerçekleşmez. Müşteri A ve B markası arasında kalabilir, daha cazip fiatlı bir ürünü, sadece daha ucuz olduğu için tercih edebilir.
Borusan, Ağustos 2009 Bmw 320 dizel kampanyasında, hem süper bir araba sundu, yüksek torklu, az yakıt tüketen oto, hem cazip bir fiyat verdi, hem ödemeleri 2010 da başlatacağım dedi, fakat bizim açımızdan en önemlisi, tüm markaların verebileceği bu kolaylıklar yanında, internet tarafını da ihmal etmedi, internete yaptığı yatırımın karşılığını kat kat geri aldı.
Borusan’ın yaptığı www.Tiklamayankaybeder.com oto satış sitesi. Bmw Almanya tarafından geçen yıl Best Practice Marketing Campaign seçilmiş. Yani oto satmak için, internet kanalında ödüle layık bir proje olarak seçilmiş.
İnternette pazarlama olarak, dikkatimizi çeken ise, tasarım, yöntem gibi gözle görünen unsurlar yanında, siteye gelen her
Son Yorumlar
Cum, 12.02.2010 23:53
They do have an opt out … but … you would have to first know the spying was going on … and … see beyond the obfusc [...]
Cum, 12.02.2010 23:52
I think it’s important to poin t out that CS3 is not calling ‘home’, it’s calling some comp any called Omniture. I d [...]
Cum, 12.02.2010 23:49
I have tried several times to go to the omniture opt out web site (http://www.omniture.com/ privacy/2o7) but when I [...]
Cum, 28.11.2008 19:36
sitemiz http://www.youtube.in fo.tr adresinden kolayca yout ube'a girebilirsiniz iyi s eyirler.
Cum, 21.11.2008 20:12
Bende bazen flash player yük lemen gerek diyor, videoyu göstermiyor, ama sanırım bu tarayıcı versiyonundan [...]
Cum, 21.11.2008 19:45
çk güzel çalışıyor, tüm vi deoları gösteriyor.
Çrş, 05.11.2008 02:03
herkesin bunu okuması gerek